As all of us know, social media engagement is so important because the more people engage with your content the more people will see your content. The more people that see your content the more people see your products and services. Due to this, more people are going to buy from you and that is money in the bank. Social media plays an essential role in business communicating and connecting with people. Today research proves that more than 70% of internet users use Facebook, 31% use Pinterest and 28% are on Instagram. These numbers are very vital and should not be ignored when you are trying to flourish your businesses. So you must know some basic tricks and hacks that can help you to achieve your goals. Like you must know how you can hack your way through those news feeds to get more exposure to get more engagement to get more eyeballs on your business.
Tricks:-
Post consistently
Posting consistently is a non-negotiable so if you haven't been posting consistently before it is killing your organic reach. Social media networks actually reward you for posting consistently. So what does that means the more consistent you post the more they will show your content organically which means for free. The next question may arise, why do you want to be posting consistently every single day on those platforms that you want to be found on.
If you're struggling with posting consistently let me share my favorite
social media tool. It's called monthly marketing solve. If you don't have time to create graphics and you don't know what or when to post monthly marketing it gives you a marketing Calendar. Which tells you what to post and when to post and it gives you the actual content.
So you can get graphics where you can add your logo to make them customized to your business and you can use statuses and just enter in personalized information for your business making it so easy to stay consistent and get more organic engagement and reach more people.
Audience Engagement
Leveraging your personal profile. when you share your business post for example on personal Facebook. What happens, is your business page reach goes up because now it's in front of your network and it's seeing more people like your friends and family. If they love it and hopefully they will leave you a comment or they will engage with that post in some way. Two things will happen. The first one is, that the original post on your business page is going to now see more people it's gonna get more exposure and get more reach. Second, when your friends and family or even business associates will interact with that post on your personal profile their friends so front friends of your friends see your post in their newsfeed.
Shortly For customers engaged, you need to be active on your accounts, and regularly post. Also, gives priority to your comments.